nc science blogging conference real

NC Science Blogging Conference: Real-time blogging in the marine

sciences

Real-time blogging in the marine sciences. Discussion leaders are

Kevin Zelnio, Karen James, Rick MacPherson, Peter Etnoyer and Jason

Robertshaw.

On deep sea expeditions sponsored by NOAA, including real-time video

transmitted from UUVs. Scientists on call - if the limited number who

can be on the ship, but they can call scientists ashore who can look

at the real-time video and then help the shipboard folks decide what

to gather or look at more closely.

Got together in small groups to talk about what real-time blogging is,

when it's useful, and what the difference between real-time and live?

- someone from NC marine something (sea grant) or other (how to

convince organization worthwhile, maybe not useful for everyday live,

but for special events)

KJ - how do we know how are blogs are used and how they are valuable?

very limited statistics, very few comments

RM - problem of organization vs. personal, blogging for the org, then

become an official mouthpiece, NOAA people can't comment per policy

- blogs are more than just opinionated diaries

PE- it's important to put boundaries when you start out, (likes the

idea of an event blog), gets more bang for the buck of the event

JR- hard to control the message when everyone has a cell phone and can

report

KJ - scientists have personalities - but this has been under wraps

Folks from museum of life scientists - tried out in house first, then

to membership, now to public... skeptics could see that it was ok.

People think that what they do isn't interesting, but it really can

be.

Real time vs. live

- same?

- thought out vs. stream of consciousness

someone from nc17 - you think you don't have something to say

How can we measure the impact of blogs?

- page views?

- can't measure knowledge management

- can't measure unless you have a purpose - so you can measure wrt a

goal

- shouldn't be all top down for measurements, if a kid enjoys a post

maybe that means something more

what about corporations seeding comments and trying to sway the

conversation pro industry

- example from mining near extinct vents (?), comments from scientists

contracted to support mining operations caused them to be more careful

- still outspoken but more careful

Maybe a use of the analytics are to understand how many lurkers -

comments aren't the only thing. This is sort of an old thing because

politicians for every letter there are 100 people who feel the same

way

RM- perceived value of providing a real time account. What are we

adding by telling you about a day in our life.

What does this value then add to the awareness of the science. And how

does that compare to value of peer reviewed paper or polished science

program.

PE- maybe only 4 papers from a whole trip, but there is a lot of left

over material, maybe not worth a whole paper but very interesting

CP- maybe we underestimate the recruiting purposes

KJ - yeah, and for all of science by making it seem accessible and

done by real people.

concern from scientists that it will take away from peer reviewed

work, and take away respect from

Jennifer (Shiftingbaselines) something to say about professional

journalism and "vulgarity of narcissism" - risk of blogging,

journalists do a real job filtering and making scientists look good -

maybe the blog becomes about the personality and the science is lost

CP- maybe room for both

KJ- but the blog can also become raw materials for reporting

Lisa- community content manager who blogged about a positive

experience, and then his post was published in the

Larry - Science education - emphasis on science as a process (not

facts handed down from on high), real-time blogging could be really

great for this

KJ- real-time blogging maybe can serve later to resolve controversy or

for archival purposes.

RM- interesting that people are coming back to older posts

Pamela- uses scientific blogs in the classes (undergrad), a blogger

she knows and who does good work, they can then read the full article

alongside the blog and understand more.

KZ- pitfalls as real time bloggers?

KZ- how to make relevant

Roy- so much information, but hard to pick out and find the nuggets of

info

CP - maybe carnivals and reviews have a fuction here?

Pamela- but who is the audience for the carnival? some are very heavy

duty what's new in science now.

KJ- comments that her blog is too hard for someone.. so what about

jargon both of field and of blogging, also how do we avoid "vulgarity

of narcissism"

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